Marketing budget
planner.
Set a marketing budget from your revenue and growth goal, then split it across channels. Start from a sensible default for your type of business and adjust every line to fit.
How to use this
- Enter your current yearly revenue and choose how fast you want to grow.
- Choose your type of business. It sets a starting split across channels.
- Adjust any channel percentage. The total must add up to 100%. Copy or download the plan when you are done.
Your business
A rule of thumb, not a benchmark. Adjust it to your margins.
0Per year
0Per month
Split by channel
| Channel | Share (%) | Per month | Per year |
|---|---|---|---|
| Total | 100% |
The percentages are starting points drawn from common practice, not industry benchmarks. Businesses with high margins or long sales cycles often spend more; businesses with mostly referral growth often spend less.
Want a second opinion on the plan?
A growth audit reviews where your budget goes today and gives you a 90-day plan for what to change first.