The offer
Headquarters marketing, tied to the offers sales actually takes to market. One lead offer, and proof from recent deals.
Fractional CMO
services in Gurugram.
For founders and marketing leads at Gurugram companies, including teams in Cyber City, Udyog Vihar, and along Golf Course Road. A CMO's judgment for a fixed number of days each month.
One owner for the headquarters story.
For India headquarters that sell beyond the city, and still run marketing through a coordinator and the founder.
Cyber City · Udyog Vihar · Golf Course Road
Gurugram is where many companies keep their India headquarters. IT services firms, consulting teams, consumer businesses, and auto and industrial groups often have a marketing coordinator and a founder who still owns the pipeline.
A fractional CMO is the senior layer on top of that, for an agreed number of days a month. 1point01 is based in Pune and works with Gurugram teams on a call, with on-site sessions when the quarter calls for one.
Who this is for in Gurugram
The company sells outside India, or into large Indian enterprises, and the marketing function is busy without a strategy the sales team recognizes. The open CMO role can stay open. The decisions still have to get made.
What we do with a Gurugram team
The plan
Many Gurugram headquarters direct people in other cities. The plan has to be readable by someone who was not in the room.
The review
Pipeline created, meetings held, and the program that does not earn another month. The founder is in the meeting.
The week
The person who runs the week stays in the seat. The engagement makes their priorities explicit.
On site when the quarter calls for it.
A plan a colleague in another city can read, and a review the founder will attend.